Sales and Marketing Strategy/Planning

Do you have a written sales plan as to how you will deliver your business objectives? Do you have a written marketing plan to support your sales activities? Many companies need help with these and in developing effective and affordable strategies that will accelerate sales growth; as Albert Einstein suggested, expecting better results from doing the same thing is a definition of insanity!

It may be that sales and marketing is not your natural skill set or professional discipline; you may not be aware of the many ideas and options potentially available to you; hence some professional guidance is useful and a facilitated sales and marketing “away day” is the ideal opportunity to introduce some fresh thinking, share experience and ideas plus creates the discipline to focus on your objectives, strategies and tactics to:

  • WIN new customers
  • GROW more business with each customer
  • KEEP customers for longer
  • RESURRECT old customers
  • INCREASE the value of sales
  • RAISE the number of sales people consistently hitting target
  • IMPROVE your chances of retaining successful sales people
  • FOCUS on your most profitable products/services/customers
  • REDUCE the time the sales cycle takes
  • TRIM the cost of sale

The day is based on approaching 40 years of on-going research into best and worst sales and marketing practice and experience in helping companies achieve measurable improvement in performance.

So, what’s on your mind? Our guess is that you will be looking for measurable improvement of some kind in business, team or individual performance; or there may be an issue to do with change or growth.

If you would like more information about this option, please contact us. A good place to start is also an informal meeting over a cup of coffee to discuss the situation and provide you with an opinion, advice and some ideas; there is no cost or obligation involved for this so with nothing to lose and potentially much to gain, we look forward to hearing from you!

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Why Choose Auricas

  • Experience – Approaching 40 years helping companies achieve measurable improvements in performance
  • Expertise – We work locally, nationally and international and across multiple market sectors
  • Opinion – Fresh thinking and frank, unbiased opinions are sometimes what’s needed
  • Advice – Sound advice drawing on our experience and from on-going research into best (and worst) practice
  • Ideas – Options include 1:1 coaching, workshops, open courses, bespoke in-house solutions tailored to your budget