Sales Training

We do not sell sales courses; instead we provide coaching to increase sales performance. This fundamentally different approach has created some of the best value and most effective sales training on the market for one reason – it helps to produce a measurable increase in sales performance which is surely the purpose of the exercise yet something other sales trainers tend to shy away from discussing!

Based on approaching 40 years of evaluating best and worst sales practice, the coaching focuses on three very different strategies – winning new customers, developing more business with existing customers and keeping customers for longer – each strategy entirely bespoke to your team, your products/service and your market.

We benchmark against your sales metrics in terms of activities and results before, during and after so you can see change occurring.

The coaching addresses the three elements of attitude, activity and ability, helping move a sales team from doing what’s comfortable to what’s necessary in order to hit their targets more consistently.

So, what’s on your mind? Our guess is that you will be looking for measurable improvement of some kind in business, team or individual performance; or there may be an issue to do with change or growth.

If you would like more information about this option, please contact us. A good place to start is also an informal meeting over a cup of coffee to discuss the situation and provide you with an opinion, advice and some ideas; there is no cost or obligation involved for this so with nothing to lose and potentially much to gain, we look forward to hearing from you!

Contact Us

Why Choose Auricas

  • Experience – Approaching 40 years helping companies achieve measurable improvements in performance
  • Expertise – We work locally, nationally and international and across multiple market sectors
  • Opinion – Fresh thinking and frank, unbiased opinions are sometimes what’s needed
  • Advice – Sound advice drawing on our experience and from on-going research into best (and worst) practice
  • Ideas – Options include 1:1 coaching, workshops, open courses, bespoke in-house solutions tailored to your budget